Search catches people who are already looking. Social and display reach the ones who aren't yet, with video that's actually worth watching, put in front of exactly the right people, and followed up until they're ready to call.
People see you, forget you, see you again, check you out, and then, when the need hits, search for you by name. Each stage has a job and a channel.
An ad only works if someone stops for it. So we don't do stock footage with a logo at the end. We partner with some of the best in the business for engaging video content, people who shoot, edit and write hooks for a living, and we blend their real footage of you, your team and your work with AI-assisted production to turn one shoot day into a month of posts.
Aerial Performance Media
Niagara, Ontario · FPV & drone cinematography
APM shoots the real footage. FPV drone work that flies through your shop, over your site or across your event in a single take, plus ground video of your team, your trucks and your customers. Licensed, insured pilots who make the impossible shot look easy. You deal with one team, us, and we bring them in.
See their work ↗
Customized video content and short-form posts, delivered on a schedule. Every package includes the ads to put them in front of the right people. The platforms bill you directly for ad spend, capped at your agreed budget; we bill only for the content and management.
Both packages: no hidden package fees. Ad spend is paid to the platforms directly, capped at your budget. Custom scopes available.
"Reach" is the cheapest thing to buy and the least useful. We build audiences from where your customers are: a radius around your location, the people who've already visited your site or watched your videos, and lookalikes of your best existing customers. Then we spend most of the budget on the people most likely to call.
It helps, since people trust faces, but no. Your team, your work in progress, your customers' reactions and a good voice-over carry a lot. We'll find what you're comfortable with on the first shoot.
Not if it's used the way we use it. The footage of you is real. AI does the heavy lifting on captions, cuts, variations, voice-over and b-roll, so one shoot stretches further. We don't generate fake customers or fake jobs. Ever.
Wherever your customers are: Facebook and Instagram for most local businesses, TikTok and YouTube Shorts for younger audiences, YouTube and the Google Display Network for retargeting. We'll tell you which ones to skip.
Posting reaches people who already follow you. We put the content in front of people who don't yet, follow the ones who engaged, and measure what turned into a call. It's advertising with content that doesn't feel like advertising.
No. If you already have usable video, photos or ad creative, we can run social, display and YouTube campaigns with it and skip the shoot day entirely. The monthly and weekly packages exist for businesses that don't have content; the ads management stands on its own.
Yes. Ask about a content-only scope. We'd rather you ran a small ad budget behind the best posts, though; it's the cheapest way to find out which ones work.
Tell us what you do and who you'd love more of. On a short discovery call we'll talk through the formats we'd shoot, the platforms we'd use and how we'd measure it, then decide together whether it's a fit.
